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Comparative Analysis of the Cornubia Industrial Business Estate Management Association (CIBEMA) Annual Perception Surveys

The comparison between the two previous Cornubia Industrial Business Estate Management Association (CIBEMA) Annual Perception Surveys reveals notable trends and developments within the precinct, indicating areas of improvement and continued satisfaction among stakeholders.

Business Confidence:

In 2022, the average business confidence rating stood at 7.6, which increased significantly to 8.45 in 2023. This substantial improvement indicates growing optimism and trust in the management of the precinct, along with the speed of assistance and productivity.

Industry Composition:

While the top three industries remained consistent between the two surveys, with engineering, fashion, footwear & accessories, and freight, forwarding & logistics leading the pack in 2022, there was a notable shift in 2023. Retail, manufacturers, and chemical and supply emerged as the dominant sectors, reflecting evolving market dynamics within the precinct.

Employment Landscape:

Both surveys highlight CIBEMA as a hotspot for small and medium-sized enterprises (SMMEs), with 94% of businesses employing 1 to 50 people in 2022 and a slight increase to 96% in 2023. This underscores the precinct’s role as a conducive environment for entrepreneurial growth and development.

Safety and Cleanliness:

The precinct’s commitment to safety and cleanliness remained unwavering, with high percentages of respondents feeling safe during both day and night visits in both survey years. Additionally, satisfaction with the overall cleanliness of open spaces remained consistently high, indicating successful maintenance efforts by CIBEMA.

Key Precinct Attributes:

Cleanliness and safety emerged as standout features of the precinct in both survey years, highlighting their importance to stakeholders. However, in 2023, the proximity to trade centers emerged as a key aspect appreciated by respondents, reflecting evolving preferences and priorities.

Overall Experience and Satisfaction:

The average experience rating witnessed a slight increase from 8 to 8.52, indicating a continued positive experience for stakeholders. Furthermore, an overwhelming majority of respondents in both surveys expressed their willingness to recommend CIBEMA to others, underscoring prominent levels of satisfaction and confidence in the precinct.

Recommendations for Improvement:

While respondents expressed overall satisfaction with the precinct, suggestions for improvement focused on enhancing parking facilities and addressing issues related to truck congestion on main roads. These recommendations provide valuable guidance for future development initiatives within the precinct.

Community Engagement:

Effective communication channels, such as CIBEMA alerts and newsfeeds, have played a crucial role in keeping stakeholders informed and engaged. The high percentage of respondents feeling adequately informed underscores the importance of transparent and accessible communication in fostering a sense of community and collaboration.

In conclusion, the comparative analysis of the two CIBEMA Annual Perception Surveys highlights the precinct’s positive trajectory, guided by stakeholder feedback and continuous improvement efforts. These insights will inform strategic decision-making and initiatives aimed at further enhancing the precinct’s appeal and functionality for all stakeholders.

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