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Public perceptions and how it affects our precincts

Perception plays a significant role when it comes to the management of precincts. Perception can be defined as the process by which information is used to guide an individual’s behaviour in various circumstances. This involves information gathered via various methods, including one’s senses, word of mouth, and media consumption. Therefore, perceptions also play a role in places people visit and things they invest in. Ideally, decision-making would be an impartial process, but their perceptions principally influence how individuals make decisions, and the quality of their choices.

The quality of an area significantly affects people’s perceptions of public space in terms of its safety, comfort, hospitality, and liveliness. Good-quality attributes can contribute to creating successful public spaces, which can help deliver far-reaching benefits for towns and cities. One main result of a positive public space is tourism which has a positive knock–on effect within the neighbouring communities.

Closer to home, an uptake on positive perceptions of KwaZulu-Natal, Durban, and our precincts is evident with the upcoming Travel Indaba taking place in May 2023 and the current business travel recovery in Durban. View these full articles below.

Strong business travel recovery in Durban

Africa’s Travel Indaba

For the June and July 2023 period we received a great response to the survey and a big thank you to everyone that took the time to the time to provide their feedback. The 7.6 was the Average Confidence Rating out of 10 and the Experience Rating was 8 out of 10. Our gardens received an amazing 96% great to excellent range, while 94% of respondents would recommend the CIBE to others.


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